2017: A Year In Review
2017: A Year In Review
Hi coffee-lovers! We hope you’ve had as good a year as we have and that your 2018 continues along the same path. With this past year full of new ventures, news and achievements, we’ve created a roundup just for you and sprinkled a few fun facts in there, like the coco powder on a cappuccino. Here is Coffee Planet’s year in review.
Coffee planet was established on the idea of providing our customers with the finest global Arabica coffee, roasted and delivered perfectly every time. Bringing fresh coffee with fresh milk to consumers through vending machines in petrol stations was our first port-of-call. Since then we have evolved into one of the biggest coffee solutions businesses in the Middle East. No matter what the requirement, we will provide the best solution.
Today we are comprised of four main sections…
The C-store segment of our business continues to run off the same ethos that we were founded upon. In 2017 we added 16 new locations; all together they have sold 2,000,000 cups of coffee throughout the year.
Within our retail segment, you can find us in over 300 locations throughout the Middle East; and soon you’ll also be able to find us in the United Kingdom! As we continue to bring the best fresh coffee to as many people as we can. In 2017 we sold over 175,000 bags of our freshly roasted, specialty coffee and over 1,000,000 capsules. Who says you must choose between quantity and quality when all of our coffee is the highest grade 100% arabica beans?
The Foodservice or HORECA sector of our business has also been a vital part of Coffee Planet’s history. We entered this market in 2006 and have since been fully committed to bringing our freshly roasted beans to the foodservice industry. Today we supply over 75 five-star hotels in the UAE alone… that’s equivalent to over 150,000 kilos of coffee per year. We also supply coffee shops, restaurants and more.
In 2009, Coffee Planet launched its first franchised outlet in the UAE, and 2011 marked us as an internationally franchised business with outlets in Pakistan and beyond. Once again 2017 marked the beginning of a new era for coffee planet with a franchise agreement signed in Saudi Arabia. This deal promises 70 new outlets throughout the region bringing fresh coffee to as many of you as possible.
Thanks for helping us along the way and we hope to continue supplying you with the best coffee in the Middle East! Here’s to 2018…