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Coffee Planet Introduces Brand New Franchise Concept

Coffee Planet Introduces Brand New Franchise Concept

Coffee Planet Introduces Brand New Franchise Concept

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Coffee Planet Introduces Brand New Franchise Concept

The new franchise concept is part of Coffee Planet’s global expansion plan to help as many people experience freshly roasted, 100% Arabica coffee

 

Dubai, UAE: 14th November 2016: Coffee Planet, the UAE’s leading premium coffee roaster has launched its all new franchise concept in the wake of the brand’s refreshed look. Available in café, kiosk, cart and vending format, the new franchise model is designed to meet the global demand for 100% Arabica specialty coffee, coupled with expert know-how, to provide customers around the world with a premium quality coffee experience.

With current franchise outlets in the UAE, Qatar, Pakistan and Malaysia, the new concept is aligned with Coffee Planet’s strategic aim to increase its global presence with passionate franchise partners, who are dedicated to the brand’s commitment to help as many people experience 100% Arabica specialty coffees with wholesome food, delivered in a welcoming and relaxing environment.

Incorporating a touch of Coffee Planet’s Arabian heritage, the cafe design features a tribute to the UAE’s most iconic buildings while other inspiration has been taken from the crop-to-cup ethos of the brand with warm, earthy tones, exposed brick, brass, black tiling and wood finishes.

“The launch of our new franchise concept marks a milestone achievement, as we continue to update areas of the business as part of our wider rebranding strategy” said Robert Jones, Managing Director. “We have dedicated significant time and investment to enhance our ability to deliver freshly roasted, 100% Arabica specialty coffee to everyone around the world and our improved franchise model is aligned to this vision. We look forward to welcoming partners to join the Coffee Planet family as we embark on our coffee journey, with the aim to continue to grow in years to come” he added.

New partners looking to collaborate with Coffee Planet can expect to receive support throughout the process from franchise conception to the launch and ongoing assistance which includes barista training, contractor selection, outlet design, operations and marketing guidance.

For further information on Coffee Planet and the new franchise concept, please visit coffeeplanet.com or email franchise@coffeeplanet.com.